Klarna

Klarna

Lobbying & Communications

The Netherlands

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Question

Support Klarna in regulating the Afterpay and Buy Now Pay Later (BNPL) market under the CCDII: Consumer Credit Directive 2.

Approach

Strategic advice on stakeholder management, external communications, and Klarna’s positioning within the Afterpay and BNPL landscape
Organize meetings on this topic, such as roundtable discussions in the House of Representatives
Establishing contacts with the appropriate members of the House of Representatives and preparing for and facilitating meetings

Result

Positioning Klarna as a proactive stakeholder in the regulation of the Afterpay and BNPL market and the implementation of CCDII
Specific discussions with members of Parliament and advocacy groups, such as Money Start, NIBUD, and NVVK
Insightful contributions to roundtable discussions in the House of Representatives on BNPL and CCDII

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Roos Bouws would be happy to help you. Schedule a 30-minute online appointment or send a WhatsApp message.

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